On this article, you’ll discover 4 methods to make use of Instagram Stories for enterprise.

Why Instagram Stories?

Instagram Stories lifts its functionality straight from Snapchat’s own Stories feature. Stories differ from your main Instagram feed in that they lack permanence. They’re photos and videos that last for only 24 hours, and like Snapchat, they can be enhanced with drawings or special filters.

But don’t treat Instagram stories just like Snapchat’s, which is a platform that’s meant to be more gritty and raw. For most businesses, that style won’t play well with the more polished look of the Instagram platform. Unless you are your business’s brand, avoid being too personal in your stories.

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You can enhance your Instagram stories with drawings and filters.

To fully harness the power of this feature, make sure your stories enhance your brand. It’s best to post them at an optimal time, since they last only 24 hours. Further, the more stories you post, the more likely you’ll appear at the top of someone’s Instagram feed while they’re on the platform.

Here are four ways to leverage this wonderful social feature for your business.

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In this article, you’ll discover five ways to turn your Twitter followers into loyal fans.

#1: Replace Automation With Honest Engagement

If you look across social media platforms, a common trend is to “be more real.” But a lot of Twitter business profiles are full of automated tweets promoting their latest blog posts or services. Or worse, scheduled holiday messages that were written months ago.

Automation definitely has its place when it comes to social, but if you want to develop loyal fans, try to rein in the automation and replace it with actual social commentary, day-to-day tweets, and images you create on the fly.

Talk about what’s relevant in your industry in a non-automated way that people can actually reply to. This takes Twitter back to what it used to be, and in fact what made it so successful: real people talking in real time about what’s going on.

This is really important if you want to develop loyal fans, because loyalty comes with your followers knowing who you are as a person or business, and liking you. It’s hard to like a profile that’s simply automated.

Here’s a great example of Zappos being timely. For #NationalVideoGamesDay, they asked their followers what their first video game was, generating conversation.

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Talk to your customers in real time.

Creating these real-time tweets allows people to connect with you. In a sea of blog links and quotes, be the person in the Twitter feed who’s actually starting conversations, not using Twitter to simply blast out sales messages.

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On this article, you’ll discover 26 ideas for enhancing Facebook engagement.

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#1: Pose a Question

One of the simplest and most effective ways to kickstart a dialogue with your Facebook fans is to ask them a question. Basically, you’re inviting a response. If fans can relate to the question and you find a way to leverage people’s interests or needs, they’ll find it hard not to answer.

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Pair a question with an appealing visual like a pizza.

Here are some questions to ask:

  • Specific: What’s your favorite…?
  • Tips: How do you…?
  • Experiences: What’s your favorite moment from experience/memory…?
  • Edgy: Do you think…? (controversial question)
  • Direct: Why do you…?
  • Events: Who is going/Who attended…?
  • Timely: Today is…, so what are you…?

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n this article, you’ll discover how to set up Google Analytics to track and measure the impact of your YouTube marketing efforts.

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#1: Set Up Google Analytics for Your YouTube Channel

To track your YouTube marketing with Google Analytics, first you need to actually set up Google Analytics for your YouTube channel. The process is similar to tracking a website with Google Analytics.

To get started, create a new property in your Google Analytics account.

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Create a new property.

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In this article, you’ll discover five browser extensions to improve your Twitter marketing experience.

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#1: Analyze Twitter Profiles With Riffle

Riffle by CrowdRiff is the first browser extension on this list because of the impressive volume of information it provides. It turns your browser into an analytics machine and tells you almost everything you could ever want to know about your Twitter performance.

Riffle presents data in a way that’s easy to understand and put to use. It lets you research your followers, target audience, and competitors.

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Riffle provides an impressive number of engagement stats in real time for any Twitter account you want to research. Very helpful when you want to vet a Twitter user on the fly.

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In this article, you’ll find 20 Instagram apps that make it easy to create and edit outstanding images and videos for Instagram

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Most of these apps are available for both iOS and Android. When they aren’t, a link to a similar Android app is listed as a substitute.

#1: Photo Editor by Aviary

Have you ever felt limited by Instagram’s settings? If so, download Photo Editor by Aviary for a complete range of effects and color correctors. Its smart “one-tap auto enhance” will help you render a gorgeous photo.

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Aviary helps you easily add stickers, frames, overlays, and more.

iPhone | Android

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Well now Twitter’s gone one step further. You can apply to be Twitter verified and receive a blue checkmark badge next to your name. To become verified on Twitter, you simply update your profile with current information, verify a phone number and email address, then fill out a form requesting consideration as a verified user.

It does provide a bit of an ego boost and celebrity moment to see the blue badge, but here’s the real kicker: There are significant business/brand advantages to being Twitter verified.

I’d love to show you how you can get your business or brand verified on Twitter and the great things that might mean!

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(Nieman Lab wrote one of the best recaps of what the new Twitter verification process has meant, if you’re keen to check it out. The image above is from the great folks there.)

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On facebook you may have seen many authentic page with blue check mark next to their names like in the below pictures.

 Example of Verified facebook page
Example of Verified Page on facebook

After seeing these check marks with hover(Verified Page or Profile) it makes feel some special in the eye of the viewer and it’s a moment for proud because only popular pages and profiles get verified. However before it was done automatically totally but now facebook had allowed it’s users to submit a request for verification of pages.

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f you don’t have a boss that expects you to deliver results reports on your programs today, you will in the future. But regardless of your current organization’s sophistication with marketing analytics, there’s no reason you shouldn’t step up and report results like a boss.

But what exactly does that mean? I don’t just mean “being awesome” (well, I do mean that too) but I mean being the leader in your marketing organization I know you can be. Following is an overview of the basic steps to get there.

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Marketing dashboard using the recently launched Google Data Studio

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SoundCloud Plays

Have you ever ever questioned why your songs don’t get featured on as many blogs or channels as the larger producers?

This was my music group’s situation a couple of years in the past. We spent a lot time on making songs that we thought had been wonderful. We had no thought why we weren’t getting on any channels or blogs.

Then we tried one massive tactic that modified every thing. It helped us reach over 500k SoundCloud Plays  in beneath 6 months and received us on tons of channels and blogs with hundreds of subscribers.

That tactic was creating and using an Email Listing. I’m about to point out you a extremely efficient technique for getting on tons of music channels and blogs throughout the net.

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